Lucy Calculator ™️
I worked as the sole designer at Lucy Platforms, an Israeli startup digitizing the diamond industry. One of my projects was the Lucy Calculator, a mobile app designed to replace the analog, paper-and-handshake culture of diamond merchants with something faster and smarter.
Client
Lucy Platorms
Industry
Dimond and Jewellery
Deliverables
Sole product designer
Year
2019
The challange
The diamond selling hall in the diamond exchange is a fascinating thing to see. Many people, all looking to negotiate the best price for diamonds to buy and sell showcase their merchandise for other buyers to see. Since each diamond has different properties, the price is rarely the same for two diamonds. Every merchant has to carry many papers, text his colleagues on the spot, and deal with a lack of trust in others on a daily basis in this arena. It’s a slow, muddy, and tiring process, which has another layer of challenge which is that this is the agreed culture in this industry for years.
The challange
The diamond selling hall in the diamond exchange is a fascinating thing to see. Many people, all looking to negotiate the best price for diamonds to buy and sell showcase their merchandise for other buyers to see. Since each diamond has different properties, the price is rarely the same for two diamonds. Every merchant has to carry many papers, text his colleagues on the spot, and deal with a lack of trust in others on a daily basis in this arena. It’s a slow, muddy, and tiring process, which has another layer of challenge which is that this is the agreed culture in this industry for years.
The challange
The diamond selling hall in the diamond exchange is a fascinating thing to see. Many people, all looking to negotiate the best price for diamonds to buy and sell showcase their merchandise for other buyers to see. Since each diamond has different properties, the price is rarely the same for two diamonds. Every merchant has to carry many papers, text his colleagues on the spot, and deal with a lack of trust in others on a daily basis in this arena. It’s a slow, muddy, and tiring process, which has another layer of challenge which is that this is the agreed culture in this industry for years.
The process
The process included myself, the entrepreneurs, and stakeholders from within the industry. We explored competitors, common themes, and opportunities to improve. Once we established the core solution we agreed on, we also developed a look and feel that tries to combine the industry's natural luxury with a technological feel.
The process
The process included myself, the entrepreneurs, and stakeholders from within the industry. We explored competitors, common themes, and opportunities to improve. Once we established the core solution we agreed on, we also developed a look and feel that tries to combine the industry's natural luxury with a technological feel.
The process
The process included myself, the entrepreneurs, and stakeholders from within the industry. We explored competitors, common themes, and opportunities to improve. Once we established the core solution we agreed on, we also developed a look and feel that tries to combine the industry's natural luxury with a technological feel.
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Read the full case study
Read the full case study
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